We are all ‘storytelling animals’. Narrative is how we make sense, give meaning, make history, share knowledge and experience. Stories just happen.
But you can also take action.With stories you can align objectives and motives, mobilise, engage and change people. This is called narrative intervention.
What exactly changes, why, where and how, you can make tangible with narrative evaluation.
Using local stories to engage communities, influences health behaviour and works like a verbal vaccine